Replies to This Discussion

Permalink Reply by shawn on April 14, 2011 at 5:40pm

i love the SPEED ENERGY drink. Drink monster normally but like the Speed better. only thing is closest store is half hour away. stock up on special trips!!!

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Permalink Reply by Chupakabras on April 14, 2011 at 6:58pm

im still waiting to find some SPEED at our local OXXO's come on, hurry up,.

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Permalink Reply by Andy Tiegs on April 15, 2011 at 11:26pm

Probably have some in Baja for the SCORE races here. We need some in San Antonio first, though. VIVA ROBBY!

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Permalink Reply by Karen on April 14, 2011 at 8:19pm

Nikal, I am not sure I agree that totally focusing on racing is critical to the success of Speed Energy. Look at the marketing strategy of Five Hour Energy. It is hugely successful (you can read a lot about it on line). They did not target xtreme sports or the 18-30 year old demographic, but a niche market and approach. They are now selling over 4.6 million bottles a week in the US! There is a very large untapped market of office/worker/driver energy drinkers that don't have much brand loyalty because they do not relate to extreme sports, etc. But they are energy drink consumers and there are a lot of them out there. Don't lose the sports niche, but also try to grab some of the other markets, too.

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Permalink Reply by Beagle7 on April 14, 2011 at 9:55pm

Amen....Im good friends with the manager of our food service at the law school...I gave him a case of SPeed Fuel to sell just to get it out there...

It sold in less than 2 days....the students LOVED it...

and college and law students drink A LOT of this stuff...there alone is a market that can create millions...college/grad school campuses...

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Permalink Reply by Michael T. Johnson on April 15, 2011 at 12:13am

Robby Gordon Will Win Talladega this weekend. I just have a feeling.

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Permalink Reply by Michael Martinez on April 15, 2011 at 7:53am

If Robby wins the Cup race this weekend or any weekend this season watch how many "friends" he has that "knew he could do it". It won't be hard to pick out the real ones from the coattail riders. Just sayin

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Permalink Reply by Sean O'Neill on April 15, 2011 at 11:14am

Nascar would never allow Robby to win a race that Junior is supposed to win. A Speed Energy win at an AMP track? That would be to big of a blow for Nascar, Junior "Hillbilly" Nation, and DW (the Robby Gordon hater).

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Permalink Reply by Turtle7 on April 15, 2011 at 12:58pm

What would NASCAR do if Red Bull and Speed made it to the podium?

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Permalink Reply by Michael T. Johnson on April 15, 2011 at 3:16pm

That would be awesome. I love Red Bull and Speed also a Brian Vickers fan.

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Permalink Reply by David Z on April 15, 2011 at 4:16pm

That would be fun to see. Reminds me of Jeff Burtons first win driving the Exide car and the Interstate Batteries 500. In victory lane he swapped hats with the owner of Interstate (Norm Smith?). So Burton had an Interstate hat, and Smith had an Exide.

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Permalink Reply by WJM on April 15, 2011 at 12:37pm

It's one thing to win, it's another to pass post-race tech inspection.

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